We’ve been working with a group of PCTs on a unique collaborative online project. My Health Online is designed to promote healthy lifestyles using best practice in social marketing and to address World Class Commissioning.
My Health Online is a service that sits within your existing website. It provides personalised content that encourages people to change behaviours and sign up for existing PCT services. The community of PCTs shares content and communications expertise. This means you provide more relevant information to more local people, and you do that quicker and at a lower cost.